Developing online marketing and research resulting in company awareness and sales - BC-990
Project type: ResearchDesired discipline(s): Operations research, Mathematical Sciences, Business, Social Sciences & Humanities, Marketing
Company: Torchrite Solutions Ltd.
Project Length: 4 to 6 months
Preferred start date: As soon as possible.
Language requirement: English
Location(s): Maple Ridge, BC, Canada
No. of positions: 1
Desired education level: CollegeUndergraduate/Bachelor
Open to applicants registered at an institution outside of Canada: Yes
About the company:
TorchRite Solutions Ltd. Canadian private corporation involved in developing a patented concept into a commercially viable product to safely control the flow of dual gasses (oxygen and fuel) through torch lines specifically in confiened spaces. Product has independent testing and approval and is ready to go to market. More details and videos can be found on our website, Torchritesolutions.Com.
Describe the project.:
The project involves developing an online marketing strategy and digital presence to build awareness of our product within the steel fabrication industry across North America and Europe. It also includes identifying the niche market and early adopters who can champion the product and help promote the safety benefits it brings to the industry. The candidate’s task is to develop a digital marketing strategy, implement it, and monitor its effectiveness. To do this successfully, the candidate should be able to leverage existing marketing tools such as LinkedIn, YouTube, direct mail campaigns, and other channels to build the required marketing presence.
Required expertise/skills:
The ideal candidate should have expertise in marketing, particularly digital marketing, along with strong online and offline sales techniques. They should also be skilled in conducting research to identify potential customers across multiple industries.

