Digital content strategy for Canadian immigration awareness and audience engagement - ON-1223

Project type: Innovation
Desired discipline(s): Computer science, Mathematical Sciences, Business, Social Sciences & Humanities
Company: Dalrymple Immigration Consulting Inc.
Project Length: 4 to 6 months
Preferred start date: As soon as possible.
Language requirement: English
Location(s): Stoney Creek, ON, Canada
No. of positions: 1
Desired education level: CollegeUndergraduate/BachelorRecent graduate
Open to applicants registered at an institution outside of Canada: No

About the company: 

Dalrymple Immigration Consulting Inc. (DIC) is a regulated Canadian immigration consulting firm founded and led by Dr. Jodi-Ann Francis, PhD, RCIC. Operating from our office in Stoney Creek, Hamilton, Ontario, DIC provides expert, client-centred immigration consulting services to individuals, families, and organizations navigating Canada's complex immigration system.
Our practice spans the full spectrum of immigration pathways, including temporary resident applications, permanent residence streams, work permits, provincial nominee programs, and complex non-routine matters including Humanitarian and Compassionate considerations. DIC is built on a foundation of rigorous professionalism, radical transparency, and an unwavering commitment to client advocacy because we understand that immigration is not a transaction. It is one of the most significant decisions in a person's life.
As a growing firm with a dedicated team, DIC is deeply invested in building local capacity, fostering professional development, and creating meaningful opportunities for emerging talent in the immigration and policy space. We are committed to equity, inclusion, and anti-gatekeeping - values that inform how we serve our clients and how we build our team.

Describe the project.: 

Dalrymple Immigration Consulting Inc. is an established, regulated immigration consulting firm with a growing professional brand across multiple digital platforms including LinkedIn, Instagram, Facebook, TikTok, Threads, and Substack. As the firm launches operations from its Hamilton office, there is a strategic opportunity to build an engaged, informed digital audience that reflects DIC's core values of professionalism, transparency, and client advocacy.
The co-op student will support the development and execution of a consistent, platform-appropriate content strategy, assist with website updates, and help grow community engagement across channels. This role directly supports DIC's business development goals and brand positioning as a trusted voice in Canadian immigration.
Key skills and tools the student should bring:
• Content creation and copywriting for professional audiences
• Social media management tools (Later, Hootsuite, or Buffer)
• Basic graphic design (Canva or Adobe Express)
• Video editing for short-form content (CapCut, Adobe Premiere)
• SEO fundamentals and website CMS experience (WordPress or similar)
• Analytics tools (Meta Business Suite, LinkedIn Analytics, Google Analytics)
• Understanding of regulated professional communications and compliance boundaries

Required expertise/skills: 

Digital Marketing; Communication (Oral/Written/Digital); Content Creation; SEO proficiency; Web Design an asset